Product Designer helping companies create simple, user-centric experiences, prioritizing meaningful and effortless interactions.

In this project, I played a crucial role in redesigning a part of the support experience for mobile and web platforms. Through a comprehensive UX audit, I gained insights into the existing platform. Collaborated with content designers, UX researchers, visual designers, and cross-functional teams, I crafted user-centered low- and high-fidelity wireframes. Due to confidentiality, I am not able to showcase my work here. I appreciate your understanding.

Support Platform

Intallecta is a customizable analytical dashboard to fit the needs of community colleges. The goal of the project was to modernize and redesign an analytics dashboard platform which was initially developed in Power BI. My task was to ensure a user-centric design approach throughout the development of the analytics dashboard platform. This involved conducting user interview, testing, performing a competitive analysis, and collaborating with a product owner, UX manager and developers to finalize the design.

Customizable Dashboard

I was assigned to research the internal applications of an insurance company. The applications are used to generate reports, analyze data, and produce compliant reports of for both external and internal customers.

Enhancing Insurance Services

I was tasked to redesign a mobile app for a $4B revenue client that extends to 60 retail teams, 390,000 retail stores, 3,500 clients, and millions of products. This app is for sales reps to do end-to-end merchandising services in a retail environment. The goal was to enhance the end-to-end merchandising experience.

Digital Merchandising

I designed a student-mentor mobile app for a medical institution. Through user interviews, competitive analysis, and testing, I created a user-friendly design to streamline Q&A. The app lets students ask mentors questions, promoting collaborative learning.

Fostering Knowledge Exchange

I worked as a UX designer for a company and was tasked with working on two projects using Power Apps. Power Apps provides a rapid development environment to build custom apps for business needs

Confidential Project

I was involved in developing three design systems for web and mobile applications, fostering team communication, and setting standards for colors, fonts, and components. These systems ensure consistency, streamline timelines, and enhance the user experience. They support collaboration, scalability, accessibility, and brand consistency, resulting in user-friendly digital products aligned with evolving needs. These design systems maintain consistent visual aesthetics and adhere to UX principles across the applications.

Design Systems

Recommendations

  • "Azin’s UX skills are exemplary, as she demonstrated day in and day out in a very demanding and fast-paced working environment. She possesses a deep knowledge of the UX skillset necessary to be a highly productive member of any team she joins."

    User Experience Design Lead

  • "Azin is an accomplished UI UX designer, UX researcher,. She works well as an individual contributor or in a team environment. She has developed top skills as a UI UX designer and follows UX trends to keep up to date."

    Senior UX Designer, UX Researcher

  • “I continue to be impressed by Azin's visual design-sense while also being open to collaboration and iteration. Azin is a fast learner who adapts quickly to change and is particularly skilled in creating beautiful, hand-drawn sketches.”

    Sr. User Experience, User Interface Designer

View All Recommendations

Industrial Design Projects

Tailored was my thesis project on a shopping experience. It is an automated machine that produces garments on demand to fulfill the impulse buyer's need . Users can select their preferred style and color, virtually try on the garment, and receive their order conveniently packaged. Utilizes cutting-edge tech for precision. Targets impulse shoppers, especially millennial women, offering immediate, customized gratification. Marketed in luxury resorts, including plus-size demographics. This thesis project was a finalist for the Spark Design Award. 

Shopping Experience

Aquafit, a student-led project designed by me, is aimed at elevating the recreational swimming experience by seamlessly integrating fitness improvement and motivation. This inventive concept features a wireless Music Player accompanied by a lap counter wearable. Recognized as a finalist for the Spark Award Design, Aquafit not only empowers recreational swimmers to enhance their workout abilities but also adds an element of enjoyment and engagement to their exercise routines.

Swimming Wearables